381 lines
6.9 KiB
Markdown
381 lines
6.9 KiB
Markdown
# Announcement Management
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The Announcement Management module publishes and manages system announcements to communicate important information to users.
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## Overview
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### Announcement List
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View and manage all announcements:
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- **Title**: Announcement topic
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- **Type**: System/Maintenance/Activity/Update
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- **Status**: Draft/Published/Offline
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- **Publish Time**: Publication datetime
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- **Display Position**: Homepage/User Center/Admin
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- **Priority**: High/Medium/Low
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- **Views**: View count
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### Create Announcement
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Publish new announcement:
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#### Basic Info
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- **Title**: Concise title
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- **Type**: Select type
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- **Content**: Detailed content (rich text)
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- **Summary**: Brief summary (list display)
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#### Display Settings
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- **Display Position**: Choose locations
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- Homepage Banner
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- Announcement Bar
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- User Center
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- Admin Panel
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- Popup Alert
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- **Display Style**: Configure style
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- Banner style
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- List style
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- Popup style
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- Floating alert
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#### Publish Settings
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- **Publish Time**:
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- Publish now
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- Scheduled publish
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- Specific datetime
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- **Offline Time**:
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- Permanent display
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- Specific offline time
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- Manual offline
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- **Priority**: Set display priority
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#### Target Users
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- **All Users**: Show to everyone
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- **New Users**: New registrations only
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- **Existing Users**: Existing users only
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- **Specific Groups**: Designated groups
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- **VIP Users**: VIP users only
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### Edit Announcement
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Modify published announcement:
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- Update content
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- Adjust display settings
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- Modify publish time
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- Change target users
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::: tip Tip
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Modifying published announcements affects live display. Use caution.
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:::
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### Delete Announcement
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Remove announcement:
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- **Offline**: Stop display but keep data
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- **Delete**: Permanently remove
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- Reading records retained for stats
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## Announcement Types
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### System Announcement
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Important system notifications:
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**Use Cases**:
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- System upgrade notice
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- Terms of service changes
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- Policy adjustments
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- Major feature launches
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**Examples**:
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- System maintenance at XX time
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- Service agreement update
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- New feature announcement
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### Maintenance Announcement
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System maintenance notices:
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**Use Cases**:
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- Scheduled maintenance
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- Incident explanation
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- Service recovery notice
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**Examples**:
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- Regular maintenance notice
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- Emergency incident alert
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- Service restored notification
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### Activity Announcement
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Marketing activity notices:
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**Use Cases**:
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- Promotion preview
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- Discount information
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- Activity rules
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**Examples**:
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- Double 11 sale preview
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- Limited-time offer
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- New user exclusive
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### Update Announcement
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Product update notes:
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**Use Cases**:
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- Feature updates
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- Product optimization
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- Bug fix notes
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**Examples**:
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- v2.0 update notes
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- New XX feature
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- Performance optimization
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## Announcement Display
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### Banner
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Homepage carousel banner:
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- Large image, strong visual impact
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- Multi-image carousel
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- Click to detail page
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- Suitable for major campaigns
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### List
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Announcement list display:
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- Title list format
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- Category filtering
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- Click for details
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- Suitable for regular announcements
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### Popup
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Popup alert:
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- Display on login
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- Mandatory reading
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- Close after confirmation
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- Suitable for important notices
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### Floating Bar
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Floating alert bar:
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- Float at page top
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- Manually closable
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- Non-intrusive
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- Suitable for tips
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## Announcement Push
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### On-site Push
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Push within system:
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- **Homepage Display**: Prominent position
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- **Message Center**: Push to message center
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- **Popup Alert**: Login popup
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- **Email Push**: Send email
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### Targeted Push
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Push to specific users:
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- Push by user group
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- Push by user tags
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- Push by user behavior
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- Personalized content
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### Push Timing
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Choose optimal timing:
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- **Immediate**: Urgent announcements
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- **Scheduled**: Optimal time
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- **Event Triggered**: Specific events
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- **Periodic**: Regular push
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## Statistics
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### Reading Stats
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Track reading:
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- **Views**: View count
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- **Read Rate**: Reading user ratio
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- **Readers**: User list
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- **Time Distribution**: Reading time
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### Click Stats
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Track clicks:
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- **Clicks**: Click count
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- **Click Rate**: Click/impression ratio
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- **Link Tracking**: External link clicks
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- **Conversion**: Announcement conversions
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### Effect Analysis
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Analyze effectiveness:
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- **Reach Rate**: Push reach rate
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- **Engagement**: User engagement
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- **Conversion**: Conversion effects
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- **User Feedback**: Feedback opinions
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## Templates
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### Common Templates
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Preset templates:
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- **Maintenance Template**: Standard format
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- **Campaign Template**: Activity format
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- **Update Template**: Update notes format
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- **Urgent Template**: Emergency format
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### Custom Templates
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Create custom templates:
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- Design announcement style
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- Define content structure
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- Save as template
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- Reuse templates
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## Approval
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### Approval Flow
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Announcement approval:
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1. **Create Draft**: Edit content
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2. **Submit**: Submit for review
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3. **Review**: Reviewer checks
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4. **Publish**: Publish after approval
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5. **Monitor**: Track after publish
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### Approval Permissions
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Set permissions:
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- **Create**: Who can create
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- **Review**: Who can review
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- **Publish**: Who can publish
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- **Delete**: Who can delete
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## Best Practices
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### Content Writing
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- Clear, concise title highlighting key points
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- Accurate, complete content avoiding ambiguity
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- Plain language, user-friendly
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- Bold important information
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- Provide contact information
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### Publish Timing
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- Choose active user periods
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- Avoid holidays for important notices
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- Urgent announcements publish immediately
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- Regular announcements schedule ahead
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### Frequency Control
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- Avoid over-notification
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- Control announcement quantity
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- Prioritize important announcements
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- Clean up expired announcements
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### Effect Tracking
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- Monitor reading data
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- Collect user feedback
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- Analyze effectiveness
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- Continuous optimization
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## Scenario Examples
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### Maintenance Notice
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**Title**: System Maintenance Notice
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**Content**:
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- Time: 2024-01-01 02:00-06:00
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- Content: System upgrade and optimization
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- Impact: All services temporarily unavailable
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- Compensation: 1 day membership extension
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### Campaign Preview
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**Title**: Double 11 Festival
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**Content**:
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- Time: Nov 11 00:00-23:59
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- Content: 50% off sitewide
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- Coupons: $20 off $100
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- How to Join: Click for details
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### Feature Launch
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**Title**: New Feature Launch
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**Content**:
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- Feature: Traffic statistics
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- Description: Real-time traffic tracking
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- How to Use: User Center - Traffic Stats
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- Feedback: Welcome suggestions
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## Troubleshooting
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### Announcement Not Showing
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Check:
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1. Is announcement published
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2. Is publish time correct
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3. Is target user setting correct
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4. Is display position correct
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### Display Anomaly
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Possible causes:
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1. Content format issues
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2. Image link broken
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3. Style conflicts
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4. Browser compatibility
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### Push Failed
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Check:
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1. Is push config correct
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2. Is user contact valid
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3. Is push service working
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4. Reached push limits
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## Next Steps
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- [Marketing Management](/admin/commerce/marketing) - Plan campaigns
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- [User Management](/admin/users-support/users) - Manage target users
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- [System Config](/admin/system/config) - Configure announcement system
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